17 March 2009

Room for Medical Insurance Expansion in Africa

Medical insurance demand rises in Africa
Medical insurance demand rises in Africa
More and more African countries are turning to medical insurance as their middle income bracket grows

With the growing middle class sector in Sub Saharan African countries, comes an increase in the demand for improved medical facilities and services.

A leading research group, Frost and Sullivan has found that countries such as Malawi, Tanzania and Kenya have an ever increasing level of awareness towards medical insurance and the demand for this type of product is growing in Africa as a whole.

An analyst for Frost and Sullivan said that this was supported further by the introduction of national health insurance schemes in some countries such as Ghana and Tanzania.

"The NHIS in Ghana, for instance, currently covers approximately 8.3 million people, more than double the number of people who were on the scheme in 2005," said the analyst.

Medical insurance is more affordable in Africa with the growth of middle income bracket. In addition, a growing number of foreign companies turn to private medical insurance companies to offer their employees and family members policies.

To bring more of the general population onto medical insurance schemes requires innovation and forethought, however. National insurance schemes could be expanded, for example, leading to a greater demand for IT companies to step into the market and provide their services.

"The main opportunities presented in this industry include the installation and management of IT support systems linking current medical insurers and health facilities," said the report. "Low cost medical insurance schemes, foreign based medical services as well as private rural health facilities are other sectors that offer potential for revenue generation."





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Story Highlights »
  • The demand for medical insurance is growing on the African continent
  • As those in the middle income bracket grow in numbers, more are turning to medical insurance as an option

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